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 Viewpoint

Submitting a Viewpoint blog

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Is there an issue or campaign that you would like to put in the spotlight?

If so, you might be interested in submitting a Viewpoint blog.

The viewpoint feature is a platform for ALLIANCE members to raise awareness of something that they are passionate about, and is shared widely across our network and social media channels.

Viewpoints are a place for inspiring, thought provoking content which highlights a personal or organisational opinion. We've pulled together some top tips which will help you to get the most out of your viewpoint blog.

  • Keep it short and snappy - aim to write 600 words at the very most.
     
  • The best posts are concise and get to the central argument early on. Think about framing your points in short, punchy paragraphs and don't be afraid of using bullet points.
     
  • Think about your audience and how you would speak to them to persuade them of your view.
     
  • Think about a title that will catch people's eye and help bring your blog to life on social media.
     
  • Think about your article's main 'call to action' and don't forget to include links to different websites or sources you've referenced.
     
  • Walls of text can look unappealing on their own. Please send us a copy of your organisation's logo together with a 'headshot' photo of the author that we can upload to accompany your article.
     
  • Looking for inspiration? Have a read through the viewpoint archive to see the great blogs that ALLIANCE members have submitted so far.

If you would like to have a chat about your idea, or to submit your draft copy, please contact

Christopher Doyle, Policy and Information Officer at christopher.doyle@alliance-scotland.org.uk.

or 

Justine Duncan, Events and Communications Manager at justine.duncan@alliance-scotland.org.uk.

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