Scotland’s vaccination programme, ALLIANCE members event – report published

Section: The ALLIANCEType: News Item Date Published: 16th November 2021

Read the ALLIANCE's report summarising our members event, 'Scotland’s vaccination programme – next steps with children and young adults'.

Scotland’s COVID-19 vaccination programme has responded quickly to the challenges of administering approximately 7.8 million vaccine doses across the country. As we enter the flu season with the arrival of autumn and winter, and as COVID-19 booster vaccinations are announced by the Joint Committee on Vaccination and Immunisation (JCVI), the Strategic Communications Team in the Vaccines Policy Division at Scottish Government is learning from the successes and challenges faced in the last months since the launch of the COVID-19 vaccination programme.

To support this activity, on the 20th of October 2021 the ALLIANCE hosted a members event to hear people’s perspectives about Scotland’s vaccination programme, with a focus on COVID-19 and flu vaccine uptake among children and young adults between the ages of 12 to 29. As well as hearing about the achievements of the vaccination programme so far, members also had the opportunity to share insights about what could have gone better in the first months of the vaccination campaign, with an aim to inform engagement strategies with younger age cohorts.

The event opened with a brief presentation by Scotland’s National Clinical Director, Professor Jason Leitch, who discussed the current landscape with regards to the pandemic and COVID-19 vaccine uptake – in Scotland and across the world – as well as priorities over the next phase of the vaccination programme. Members had the opportunity to ask questions, which Professor Leitch addressed before attendees joined breakout rooms for further discussion.

Our report summarises the key messages and feedback gathered during the event, and aims to inform Scottish Government’s communications strategy in the next phase of the vaccination programme. The report is available to download below.


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